Client: Future Farm

Focus: CRM management, email communication, influencer liaison

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FUTURE FARM VEGANUARY PR SEEDING

As part of a PR seeding project for Future Farm, I was tasked with sending out PR boxes to 300 creators in the UK.

WHAT I DID

My responsibilities included managing the CRM, shortlisting suitable individuals, crafting engaging email communications, and maintaining close communication with the marketing team at Future Farm throughout the project. By leveraging my expertise in PR seeding, we aimed to increase brand awareness and generate positive word-of-mouth for Future Farm's products within the target market.

THE RESULTS

• Earned coverage across a potential reach of 4.2 Million on Instagram and TikTok
• Brand buzz
• High ROI